Zeus Design provides consulting services for your marketing strategy.

General Advertising - Once your web site is completed and you have submitted your site to the search engines, you should begin the task of advertising your new e-business. We suggest you place your new web address on all of your communications and you should introduce a strategy that invites existing and potential clients to the site.

Pay-per-Click - Exactly as it sounds, this marketing strategy enlists the major search engines to place your name in the top spots on their search engines. This strategy works quite well for new sites that need to draw quick attention. Each time a surfer clicks through a contracted server to your site you will be charged a pre-arranged fee. On average, the fees vary from 5 cents to $10.00 depending on the keyword selected. If you choose this strategy, be certain your your keywords and description are narrowly defined to your business offering or you'll pay for clicks that are not pertinent. Companies like Google and Overture allow you to set your price and your budget monthly. [keyword search tool]

Banners - Advertising with banners can be very valuable but also quite costly. It gives you the ability to deliver more information in a visually pleasing fashion. Costs can range from a few hundred, to thousands of dollars each month.

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